Our commitments

How we position On Point Copywriting to give back and offer a little help where it is possible as we strive to be a sustainable copywriting agency.

Our pledge to eco-friendliness, continued charity work, and community partnerships are how we, as a company, can contribute to a better, greener world. These activities are closely aligned with our core values. Through support to charities and conscious decisions to go greener, here are some of the ways we help as we strive to be a sustainable copywriting agency: 

  • With the development of online work, there has been a decrease in paper consumption within the UK. But the amount of paper usage is still over 9 million tonnes per year according to studies. We commit to being nearly entirely a paperless office to do our part in this ecological issue.
  • Small but mighty, the search engine Ecosia, which plants a tree roughly every 45 searches, is also used in the office. At the time of writing this, Ecosia had planted 246,104,019 trees and counting. Imagine how many trees could be planted in the future as more people adopt this search engine!
  • While an average website emits 1.76g of CO2 per page visit (producing enough CO2 in a year to make 28,591 cups of tea!), the Global Bay servers we use are climate-positive – more than offsetting the CO2 produced.
  • We have partnered with Ecologi, a sustainability platform. By the start of 2026, this has led to the planting of 65 trees, and offset the emission of 8.29 tonnes of CO2 on behalf of On Point Copywriting. We also contributed to a variety of initiatives including lowering ethane emissions from Brazilian landfills, helping preserve Orangutan habitats in Indonesia and protecting Colombia’s Matavén forest. Ecologi recently rewarded us with the two years of climate action badge, a testament to our ongoing commitment to sustainability. We are planting trees every month and you can see our live tree counter in the footer of this website.
  • Building on our Movember fundraising in 2024, On Point Copywriting spearheaded a fundraising event for the Changing Tunes charity in the summer of 2025. Taking place at the Grupo Lounge, we and sixty others enjoyed a balmy night replete with delicious tapas food, a charity raffle and a quiz. With thanks to generous donations and the excellent work of our co-organisers, the event successfully generated approximately £1,350 for the Changing Tunes charity, supporting their mission of breaking cycles of re-offending.
  • Over the Christmas period, we were pleased to donate to The Community of Purpose’s Break Free programme, funding a young person for a whole day to enjoy a trip out and two nutritious meals. Community of Purpose is a Bristol-wide project focusing on delivering enriching holiday camps for children, with activities and hot food, their work helps keep children happy and gives them a chance to escape the pressures of home.
  • We have an ongoing partnership with the University of the West of England and their work placement programme to support the next generation of writers. We welcome a third-year student into the office every year, and, through expert guidance, they leave with well-developed professional skills and self-management more ready for the world of work and, perhaps, a career in writing.
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Huw Bendon

Huw founded On Point Copywriting and leads the team, allocating the resources you need to achieve your goals. He has been copywriting since 2003 on both the client and agency side. Huw gets involved with all aspects of our service delivery with a particular focus on the planning and quality assurance stages.